| linzi lou photography
In the summer of 2022 we launched a new brand iD and website for Linzi Lou Photo - a well established, thriving photography business.
Our first task was to dive deep on the Business Model, Session Packages, Pricing and distill the USP. With the foundations set, we worked on the communication pillars to showcase Linzi’s amazing talent… capturing souls not just smiles through her photography.
We set out to reflect Linzi’s soul, warmth and charm through the touch points we created with an aura that, like Linzi, is nurturing and confident. We promoted a calm serenity with a welcoming softness that’s accessible and real.
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brandologie deliverables › brand iD creation, business planning + consulting, website design + content, materials, photography prep and how-to guides, material design + print management.
identity › nurturing. grounded + enchanting.
this is a story telling world where moments are captured to treasure
the aura is nurturing and confident
